How To Create US$2,000
A Month Out Of Thin Air 

Dear Friend,

I've just come back from what I believe is the most powerful, content rich seminar I've ever attended. Or likely to attend any time soon.

And if you missed it ... or were talked out of it ... or couldn't justify the investment ... or just didn't have the desire to get your bum out of your chair and be there, then unfortunately, you have truly lost out.

What's more, I helped organise the thing. Yet, even I left with my mind blown. And from the feedback, every one of the 475 people who attended the event were in the same boat.

It was the Underachiever's Weekend. LIVE from the beautiful Gold Coast, Queensland, Australia over 2 1/2 mesmerising days.

You know, I had people, even "experts" tell me that the title of the seminar would stop people from coming.

B.S.

I had people tell me the timing for the event was wrong (and many of these people are folks who preach "abundance thinking," yet were too scarcity minded to support it) ... or the location was wrong ... or that the content wasn't going to be that "hot" (not compared to their "big" plans anyway) ... or that it was going to be a "sales fest."

Again, pure B.S.

As far as I'm concerned, the only smart people in the country last weekend were sitting their butts in comfy chairs at the Underachiever's Weekend.

Confessed "lazy bastards" Ed Dale and Frank Kern mesmerised the crowd with their depth of knowledge ... the ease of their system for creating a virtually auto-pilot business on the internet ... and their good humour.

Being able to laugh at yourself is the true sign of a balanced person, don't you think?

And the folks who left that auditorium (the biggest internet marketing event ever to be held in this country), left with something incredibly special.

Could you handle just an extra $1,000 coming your way every month for doing very little work? Would that be "cool?"

Wouldn't it be great to be able to generate that sort of income on demand, WITHOUT having to mortgage your house to buy an investment property ... to invest in shares ... or to "prey for luck" on a risky business venture?

Wouldn't it be great if you could do that?

Wouldn't you love to be able to give yourself just a $500 a month raise right now ($6,000 a year)? Or more? Would you love to be able to have the power to do that?

• What about if could create a website that PAYS for your mortgage every month?

• What about if you had another one paying the lease on your new car?

• One paying for your next holiday?

• One covering your school fees, or those of your children?

• One paying the investment house off?

So that in effect, YOU don't pay for any of it? Your website businesses do.

Well that's what 475 lucky people discovered how to do. Bottom line is, the people inside that huge room now know how to do it. Those outside the room haven't got a clue. And if that's you, then you need to do something about it ... quickly.

Would you like me to tell you how
to do it right now?

Okay, well then let me tell you what the attendees now have and know that you don't.

And this first one truly is the secret to your business success ... no matter what you do.

Ready?

Okay. What the attendees of the Underachiever's Weekend now have is...

...a system.

A system to produce income over and over again. Now, the thing is, even if you didn't know the technicalities of the system, just knowing how the system fits together would be the equivalent of having thousands of dollars in your bank account.

See, the system is the key.

Right now, you don't know squat about generating a nice and easy passive income using the internet. You may indeed believe it's too hard to do personally. Who cares?

YOU don't have to do a thing when you know the "system."

Why?

Because when you know the system, you can get other people to do the groundwork. That's right, pay others to put it all together while you do whatever the hell you like.

Do you think Bill Gates knows everything about designing software? Do you think Richard Branson knows everything about running a virgin airline? Do you think Rupert Murdoch knows everything about running a foxxy TV station?

NO WAY.

These successful business people know the SYSTEM for what makes their business successful. Then they fill in the gaps with other people's expertise. Same with the internet. I don't care if you don't know a thing about the internet. I don't care whether it scares you. Or whether it confuses the heck out of you.

Bottom line is: IT CAN MAKE YOU MONEY AS A LEGITIMATE, LONG TERM BUSINESS.

It IS a legitimate business medium. And more than you know. But what you need is the system for doing it.

Here's what else the Underachiever's Weekend attendees now know about making money online:

YOU'VE GOT TO SEARCH FOR THE MARKET FIRST, THE PRODUCT SECOND

So many people are in love with their product. They're so excited to talk about it. Can't wait to show others all about it. And yet are totally bewildered when it DOESN'T SELL.

Why would you allow that to happen? Why would you be so arrogant as to pretend to know what the market wants? Hell, you don't even know which ice cream to pick when you're standing in front a New Zealand Ice Cream counter. So how are you planning to know what's in the minds of people you've never met?

As a matter of fact it's as easy as pie. Easier than knowing what an American's facial reaction will be when they try Vegemite for the first time.

By finding out what people are interested in first, and asking them exactly what they want to know - BEFORE YOU INVEST A WHOLE CHUNK OF MONEY - you can virtually dial-in your profits before you begin.

Wouldn't that take the risk out of starting a business?

And one of the great places you can find out what people are searching for is at: http://inventory.overture.com

There you can search for topics and find out how many people a month are searching for it. Which is a great way to find thousands upon thousands of potential buyers.

What if before you had to put your hand in your pocket, you knew that your business was going to make you $1,000 a month? Wouldn't that be like knowing which horse is going to win at the races before it's even been run? How many bets would you take if that was the case? You'd be lining up to bet all day, wouldn't you?

Well that's how the 475 folks feel who walked out of the Gold Coast Conference Centre last weekend.

And if you want to be able to do this too, here's what else you should do:

GET YOUR MARKET TO TELL YOU
WHAT THEY WANT YOU TO SELL TO THEM

Why try and reinvent the wheel? Why insist on blazing new trails? When the secret to success could be as simple as asking your prospects:

"What would you like?"

How about that for a strategy?

Imagine your prospect is sitting in a big old lounge chair at home ... waiting for their favourite DVD to begin. They're all comfy. And, of course, you know what happens when you watch a movie, right? It goes a lot better when you're chomping on something sweet.

So there you are, the marketer. But instead of gambling that he'd like a Choc-Top ice cream, and hoping to sell him one. You walk up and ask, "Hey pal, what can I get you? What in the world do you feel like snaffling down while you watch your movie?"

And he says, "Why I'd kill for a Bubble-O-Bill right now - the ice cream with the stupid cowboy face, a gum ball for a nose and so much food colouring it'll send my pancreas into overload in 5 seconds flat?"

And you say, "Well, as a matter of fact there Mr Bubble-O-Bill Lover, I have a Bubble-O-Bill right here - and it's yours for $2.90."

 Hmmm ... which ice cream's easier to sell? The Bubble-O-Bill or the Choc-Top?

Obvious right?

Point is, what if you knew how to ask what thousands upon thousands of people on the internet were looking for? Would that give you an unfair advantage in selling? Just giving them what they tell you they want?

Sure would, right?

See, the secret lies in creating a product that your market wants. Not what you want to sell.

Do you see the difference? You put your market first, you second. You don't have to create a product around something you already know and love. Because your market may not feel the same way as you do. That's why the next step is so important:

GET SOMEONE ELSE TO CREATE YOUR PRODUCT FOR YOU

That's right, you don't have to bust a gut creating your own product. In fact, it's probably better that you don't. You'll most probably take too long and never get the thing finished.

You don't have to be a product-creation genius if you don't want to. There are people out there - writers, designers, programmers and more - who are ready and willing to do it for you. And one of the places to find these talented workers is at: www.elance.com

These are experts in all types of subjects.

Do you realise that you could have your own writer create an e-book for you while you go about your average day (or go to the beach)? THEY do all the research. THEY do all the collating of information. And THEY put it all together for you. What's more, they compete to get your business. And, often you'll only pay $500 to have this done. And then the book is yours to own and sell for the rest of your life.

Ain't that cool?

And you know, one of the greatest hurdles many people find is giving up control. NOT being the one who works hard on their product for years just tyring to get every bit of it correct. So if you want to create your masterpiece, that's a different story entirely. If you want to create a profitable online business, then this is the plan to follow.

Next you need to:

WRITE YOUR SALES MESSAGE SO THAT
YOUR MARKET SNAPS UP YOUR PRODUCT
FASTER THAN JACKIE CHAN UP A DRAIN PIPE

Yes, the sales part. The area where most people fall down. Where most folks' knees get wobbly. And if you're not an experienced writer of sales letters, you'd either better become one (and reading the free info on this site will take you a long way there), or find someone else to do it for you.

But it's deadly critical.

Well what if you knew what B.U.R.P.I.E.S stood for?

Believe it or not, this acronym represents a formula which could literally make you thousands of dollars a month ... make it dead easy to write your own sales letter ... and basically turn you into the equivalent of a psychologist when it comes to your prospect's mind?

7 little letters that could change your life. And in fact, they're so important that I'm going to reveal them to you in detail in an upcoming lesson.

But for now, know that you can actually go to a sales letter on the internet. Nearly any one that you know is making sales. And MODEL it for your own use.  That means, you can take the headline and change it slightly to suit your needs. Take the introduction, and do the same. Take the guarantee and do the same. So that in fact, you only do 20% of the work on the sales letter. The other 80% is done for you by someone smarter and more talented at writing sales letters than you (perhaps someone who reads the MCFALL REPORT!).

Here's what else you need to be able to do:

DELIVER YOUR PRODUCT AUTOMATICALLY, SO THAT YOU CAN TRULY MAKE MONEY WHILE YOU SLEEP

Ahhhh ... the ultimate business. While you sleep - YOU make money.

You turn over - YOU make money.

You get up and scratch your behind - YOU make money.

You do many other things in bed - still, YOU make money.  ;-)

Wouldn't that be nice?

No running to the post office to mail the product off. No big boxes to carry. No stock to store in the garage. No having to employ anyone to watch the store or to package off orders.

So what you need to do is sell ELECTRONIC products. Just like you're reading this information right now - ON THE INTERNET - you can do the same with your product. Even established writers like Michael Crichton (of "Jurassic Park" fame) - now have electronic books which sell on the internet. And you can do the same.

You want to create a business which runs without you. That's the secret to creating a business that gives you true freedom.

So how do I know all this is true?

I'm living proof it works. I've followed this exact process and created a product from scratch. An "e-book." It follows all the guidelines above. And it's selling like mad. Now, I'm not talking about thousands of copies a week. But then again it's not costing me thousands of dollars in marketing either. Only a few bucks.

What I'm talking about is around US$500 a week in sales. And I do virtually nothing for it. Now, $500 a week is not entirely setting the world on fire, right? But hold on, I DO NOTHING FOR IT.

I do NOTHING for it.

How would YOU like $500 a week for nothing? A $500 a week raise? $500 a week in extra sales? An investment home that brings you $500 positive cash flow?

It'd be pretty cool right?

Here are my figures for the last week:

That's $503 in sales from Sunday Aug 22 to Sunday Aug 29. And this sales screen is taken from my Click Bank account, so it's verified.

Now do you see the power of the internet? What if I had 2 or 3 of these going at once? More importantly, what if YOU had them working for you? How could that change your business and life?

Remember, you don't need to know everything about everything. You just need to know the pieces to move on the chess table. You just need to be the general who commands his army.

And right now, I dare say you need to start learning about the internet and how you can turn it into a profitable business. It truly could give you a level of freedom that you currently might feel is impossible.

Anyway, to explain it all to you would take more space that I have available here. So if you'd like to get more details about this system ... and be able to learn it on DVD (so you can watch it over and over again) - just click on the link below for all the info you need.

CLICK HERE FOR MORE INFO ON "UNDERACHIEVING"

Till next time.

Warmly,
Brett McFall

©2004 Brett McFall

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